2:21pm UK, Monday October 27, 2008
Smokers have a new weapon against the ban - a drink that acts like a cigarette in a can.
Liquid Smoking is aimed at people who struggle without cigarettes in bars and clubs
The nicotine-free Liquid Smoking drink claims to give the same buzz as cigarettes.
It is aimed at those who struggle to cope with the smoking ban in pubs or long plane journeys.
Liquid Smoking is even safe for children to drink and impossible to get addicted to, United Drinks and Beauty Corporation CEO Martin Hartman told Sky News Online.
An "indigenous African herbal extract" provides a "slight energizing effect followed by a "euphoric sense of calming".
Mr Hartman said: "It can't harm anybody. You can't get addicted to a natural plant like this."
Since the ban on smoking in enclosed public places came into force in 2007 there have been a crop of products designed to replace lighting up, including the SuperSmoker "electronic cigarette".
Ash, the anti-smoking group, have warned the industry needs urgent regulation as consumers have no idea whether the products are safe or effective.
"This drink is likely to be less harmful than cigarette smoking but our concern is we don't know anything about it," Ash research manager Amanda Sandford told Sky News Online.
"Products that make health claims need to be properly tested in clinical trials."
She warned there was no way of knowing if it is safe for children or might encourage them to light up.
"There is always the danger it falls into the wrong hands. It is incumbent on the manufacturers that they are sold with health guidelines and with limits on where they are sold."
Liquid Smoking is set to hit UK shelves by Christmas and will cost £1.50.
WHAT WILL THEY THINK OF NEXT?
Came Across this in my research unfortunately doesn't contain Nicotine So is Not a viable option for RSA breif but still a very new innovative idea
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